The Blue Ridge Parkway generally runs to the south and east of the downtown area of Asheville, but does in fact, pass through the city limits in a couple of places. That’s how close it is, and helps to explain the importance of this roadway to the prosperity and well being of this city.
The headquarters for the BRP are located in Asheville, and the financial impact for the area is enormous.
The parkway provides many recreational opportunities for residents and visitors of Asheville, and in addition to being a popular destination in and of itself, Asheville is often a convenient waypoint for those travelling the BRP.
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